SEO and advertisement work hand-in-hand to drive traffic and boost conversions. Here are five advertising strategies that perfectly complement your SEO.
1. PPC Campaigns
Use Pay-Per-Click ads to target competitive keywords while your SEO strategy gains traction.
2. Retargeting Ads
Reach users who visited your site through organic search but didn’t convert.
3. Social Media Ads
Promote your high-ranking blog posts or products to drive additional traffic and engagement.
4. Display Advertising
Highlight your brand with visually appealing display ads on relevant websites.
5. Sponsored Content
Collaborate with influencers or media outlets to publish content that links back to your site.
By aligning your ad strategy with SEO, you can maximize reach and reinforce brand visibility.